Wednesday, 5 October 2011

Google Panda Update: Google Confirms New One

 


While Google did not say a specific day, one webmaster reported that her site was hit on Wednesday, September 28th. That was Dani Horowtiz, who runs Daniweb, a Panda victim we’ve discussed several times before, as the site had managed a 110% Panda recovery before getting hit this week. 


Search Engine Land is reporting that while Google “declined to share any specifics” about what kinds of pages were being targeted, unnamed sources said the update rolled out on Tuesday. The blog is calling this version 2.3. 


Some webmasters thought maybe a Panda update had rolled out earlier this month. Search Engine Land editor Barry Schwartz asked if Panda 2.5 had hit (personally, I’m not bothering much trying to keep track of the numbers). The answer turned out to be no, as Google told him there was no update taking place. According to Search Engine Land now, this latest update is actually the first true Panda update in about 10 weeks. 


Since then, Google announced that it is testing algorithmic changes for scraper sites (blog scrapers in particular). The company also released a video giving an inside look at how Google handles search algorithm tweaks:

We’re only at the end of September, so go ahead and expect plenty more algo changes before the New Year. Hopefully Panda won’t screw over too many e-commerce sites for the holidays. Google has been pretty good about taking it easy around the holidays since the infamous Florida update, though. 



Comment :


The monoply of Google as a search engine is hurting the democratic nature of the World Wide Web. Its constant tweaking of its searches makes ‘search’ a joke for information on the web. For a few months the Google honcho’s considers certain content of some websites as ‘high-quality sites to Google users’ and within a few weeks the same websites are dumped for some others and this continues and traffic on these sites keep going up and down like roller coaster. This year alone there have been 7 major updates – 


Panda Update 1.0: Feb. 24, 2011

Panda Update 2.0: April 11, 2011 (about 7 week gap)

Panda Update 2.1: May 10, 2011 (about 4 week gap)

Panda Update 2.2: June 16, 2011 (about 5 week gap)

Panda Update 2.3: July 23, 2011 (about 5 week gap)

Panda Update 2.4: August 12, 2011 (about 3 week gap)

Panda Update 2.5: September 28, 2011 (about 7 week gap)


how can the so called ‘quality content change’ so rapidly.

This Google immaturity is a huge opportunity for search engines like Yahoo or Bing or some others to take advantage of this constant Google experimentation with searches to provide the World Wide Web with a more stable and matured search platform.

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